Brands

We bring six Japanese brands to Australian retailers, salons, spas and clinics. They are still new to most Australian customers — which is exactly what makes them worth a closer look, and why the first question is always: who is this for, and why stock it?

Below is a short profile of each brand: what makes it different, who it suits and what is in our range. Every product page adds a “Why stock it” summary, key ingredients and how to use it, so you can introduce the brand to your customers with confidence.

Okinawa · Ecocert organic

RUHAKU

Certified organic skincare and haircare from Okinawa, built around gettou (Alpinia zerumbet), a local plant valued for its antioxidant polyphenols.

Best for: customers who want certified organic formulas with a clear free-from list — no parabens, synthetic fragrance or artificial colours across the core skincare.

In our range: cleansing oil, clear soap, balance lotion, day cream, night oil, sheet masks and a four-step trial set, plus the Thalasso scalp and haircare line (shampoo, treatment, scalp & hair oil and a trial set).

View RUHAKU

Okinawa · marine spa skincare

Ryu Spa

Spa skincare from Okinawa made with the islands’ marine ingredients — mozuku seaweed, deep-sea water and kucha sea silt.

Best for: salons and spas offering facials, customers with oily or combination skin, and men’s grooming.

In our range: enzyme brushing foam with a built-in brush, clear lotion, moisture milk and kucha face pack, plus the three-step Marine For Men line (face wash, cooling mist and all-in-one gel).

View Ryu Spa

Salon-developed haircare

Strainia

Japanese haircare for frizz, waves and heat-styled hair, developed together with professional hair salons in Japan.

Best for: hair salons offering colour and blow-dry services, and clients with frizzy, wavy or heat-damaged hair.

In our range: smoothing shampoo, daily treatment, intensive mask and a leave-in hair milk with heat protection.

View Strainia

Calming centella skincare

Cica Method

Japanese skincare built around centella asiatica (cica), combined with Japanese botanicals such as sakura leaf, perilla and houttuynia.

Best for: sensitive or blemish-prone skin, and clinics or salons whose clients need calming, lightweight care.

In our range: booster serum, cream, facial mist and sheet masks — an easy routine to build a shelf around.

View Cica Method

Organic shea butter care

MAMA BUTTER

Gentle Japanese skin and body care built around organic shea butter, in fragrance-free and lavender-geranium versions.

Best for: dry and sensitive skin, and customers who read ingredient lists — the range is free from silicones, parabens and ethanol (as stated on pack).

In our range: cleansing milk, face lotion, face & body cream, body lotion and a 3-in-1 sheet mask.

View MAMA BUTTER

Rice bran haircare

Komenuka Bijin

Haircare based on rice bran (komenuka), a nutrient-rich by-product of sake brewing, with ginseng and seaweed extracts.

Best for: dry hair and customers who prefer formulas without synthetic fragrance or chemical preservatives; suitable for colour-treated hair.

In our range: moisturising shampoo and conditioning treatment.

View Komenuka Bijin

Silk-protein haircare

COMOACE

Japanese haircare built around PURE SERICIN™, a moisturising protein taken from silk cocoons, with argan oil and botanical extracts.

Best for: salons and stores looking for a gentle, sulfate-free shampoo and conditioner with a distinctive silk story.

In our range: Cocoon Moisture Shampoo and Conditioner — designed to sell as a pair.

View COMOACE

Naturally derived skincare

Myufull

Japanese skincare made only from naturally derived ingredients (ISO 16128), with wild Damask rose water, deep-sea water from Shiretoko in Hokkaido and marine collagen.

Best for: sensitive skin and label-reading customers; the 30 ml sizes work well as trial or travel sizes.

In our range: Premium Nature Lotion, Premium Nature overnight gel Pack and compressed Eco Tissue for treatment rooms.

View Myufull

Gel-serum sheet masks

AISHODO

Japanese gel-serum sheet masks with concentrated formulas: three types of collagen or three forms of hyaluronic acid, with royal jelly, coenzyme Q10 and ceramide.

Best for: counters and treatment rooms that want an easy add-on or take-home product.

In our range: Triple Collagen and Triple Hyaluronic Acid Gel Masks, 4 masks per pack.

View AISHODO

Silk sleep accessories

Cogit

A Japanese beauty-goods brand making practical accessories for everyday beauty and sleep routines.

Best for: gift-led retailers, spas and salons adding a simple, no-expiry add-on next to night-time skincare.

In our range: Silk Shiny Night Eye Mask with a 100% silk eye area and light-blocking inner layer.

View Cogit
  • Try before you commit

    Trial sets let you and your clients test a full routine first: the RUHAKU Gettou Skincare Trial Set (four skincare minis) and the RUHAKU Gettou Thalasso Hair Care Trial Set (three 30 ml haircare minis).

  • Mix brands in one order

    Combine several brands in a single order to see which products suit your customers before going deeper into one range.

    How wholesale ordering works 
  • Product stories ready to share

    Every product page explains who it suits, what makes it different, key ingredients and how to use it — so your team can introduce a new brand with confidence.

Ready to stock Beauty Ninja brands?